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Central location tests (CLTs) are especially recommended for certain types of studies conducted in Japan, according to the stimuli materials, complexity, depth and interview length.

Typical examples include:

Surveys with questionnaires too long to field online
Studies involving complex stimuli
Certain Concept/Advertising Execution Tests
Packaging/ Shelf Using JMI Eye-Tracking

JMI Central's experienced team of fieldwork managers and interviewers are committed to the highest levels of survey quality with a focus on the key areas of translation, sampling control, questionnaire administration and coding.

CAPI systems are optionally available to ensure the shortest turn-around time and the highest quality data entry.

To learn more about the CLT project management in Japan: Click Here

For more information, please contact: contact us