JMI conducts technology related research among both consumers (B2C) and IT professionals (B2B).

The IT categories that JMI has recently researched include:

• computers
• servers
• printers
• microprocessors
• semi-conductors
• anti-virus software
• consumer software
• business software
• software websites
• technology brands
• mobile and wireless technology
• cell phones
• office equipment
• IT trade show tracking
• IT-related consulting services
• Media technology

JMI has used the following research methods in technology related categories: Focus group discussions, IDIs, ethnography (accompanied shopping), CLT, desk research, online, telephone interviews (CATI), personal interviews using CAPI, shelf testing, eye-tracking, packaging testing, consumer segmentation, website usability and logo research.

In addition, JMI is the exclusive provider of the syndicated and custom market research products of DIS Corporation in Japan. DIS is a world leader in producing reports of market data and trends on the media technology industry. For more information:click here

For more information about JMI services in IT research:
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